Lodgify Photo Guide: Sizes, Uploads and Captions

Lodgify recommends three image sizes: 1920×1280 px for rental gallery photos, 21:9 .jpg images (for example 2560×1080) for the homepage hero, and images 1040 px wide for image sections. Upload rental photos under Rentals → [rental] → Photos, where you drag them into order. Each photo's caption becomes its alt and title text, so write captions that describe the room. Lodgify doesn't set a maximum file size, but it says to keep files as small as possible and compress them. This guide covers each step, plus a shot list.

Independent publication. Direct Booking Academy is not affiliated with, endorsed by, or an official resource of Lodgify. Steps are from Lodgify's help center as of October 2026.

This guide is part of our Lodgify Academy, an independent collection of guides (not an official Lodgify resource).

Lodgify's recommended image sizes

From Lodgify's Picture guide for website templates:

Where	Recommended
Homepage hero	.jpg, 21:9 ratio (e.g. 2560×1080 or 3440×1440). Other ratios are centered and cropped.
Rental gallery (Rentals → Photos)	1920×1280 px. These photos also appear as the rental page's hero image and slideshow.
Image sections (Website builder → Pages)	1040 px wide (standard 1024×693; ratio adjustable)
Logo	.png, at least 60 px tall, ideally 2:1 (180×375 H×W). Brooklyn template: 19:13.
Favicon	16×16, 32×32 or 48×48 px

These are dimension guidelines, not file-size limits. Lodgify says lighter images make a site faster, which helps both visitors and SEO, and it suggests compressing images with a tool such as tinypng.com. It also notes that full-width banners may not get below 100 KB (same source).

If you plan to list on Google Vacation Rentals: Lodgify's GVR requirements call for at least 8 captioned photos per rental, each at least 720×720 px, in a 4:3 ratio (Lodgify Help: GVR). Our note, not Lodgify's: the 4:3 ratio for GVR is different from the 3:2 ratio of a 1920×1280 gallery photo. Lodgify doesn't say how it handles the difference, so ask Lodgify support before you crop for both.

Upload and reorder rental photos

1. In the left-hand menu, select Rentals.
2. Choose the rental and select Photos.
3. Click Add Photos, or drag and drop files into the frame.
4. Drag and drop photos to reorder them. Use the bin icon to delete one.

Lodgify adds two notes: very long image names can stop an upload, and the photo languages should match your website's active languages (Website builder → Settings → Active Languages). Rentals that use the legacy room-types feature have a General Gallery plus one gallery per rental type (all from the Picture guide).

Set up the homepage hero or slideshow

1. Select Website builder, then the Pages tab.
2. Click the hero image, then the upload icon. Upload several images to create a slideshow.
3. Drag images to reorder them, or use the bin icon to remove one.
4. Edit the headline that appears over the images.

Captions, alt text and file names

• Rental photos: the caption automatically becomes the alt and title text. You edit captions in Rentals → [rental] → Photos (Lodgify Help: SEO). Lodgify's picture guide also suggests adding short keywords for each picture.
• Images in Content sections: add alt and title attributes by hand through the HTML (<>) view (same SEO article).
• Slideshow and image sections have no alt tags. Lodgify says to give those files a proper name anyway, because the name shows if the image fails to load (same SEO article).
• File names in general: Lodgify's image-SEO blog recommends descriptive file names over camera defaults like DSC0001, JPEG for photos, PNG for logos, and WebP as a well-compressed alternative (Lodgify blog: optimize images).

Example caption: "Primary bedroom with king bed and lake view." It describes the room accurately, and a keyword fits naturally.

How many photos, and which ones

Lodgify's Encyclopedia recommends 20 to 30 high-quality photos. It names the most important ones as the hero image, the primary bedroom, the main living area, the kitchen, and standout amenities or views. It also suggests updating photos every one to two years, or after renovations (Lodgify Encyclopedia: Listing Photos).

Editorial shot list

A suggested gallery order (our editorial guidance, not Lodgify's):

1. Hero: your single strongest image, usually the view, the exterior or the main living space
2. Main living area, from a corner so guests can see the layout
3. Kitchen
4. Primary bedroom, then the other bedrooms in order
5. Bathrooms
6. Standout amenity (hot tub, pool, fireplace)
7. Outdoor space
8. Neighborhood or nearby attraction

Shoot in landscape. The wide hero format and the gallery size both suit horizontal images.

Direct Booking Academy's publisher also operates BNB Boost.

If you'd rather have help with your photos, BNB Boost works on vacation rental photo presentation.

Quick checklist

• Gallery photos are 1920×1280, compressed
• Hero images are 21:9 .jpg
• Every rental photo has a descriptive caption
• Strongest photo is first
• 8+ captioned photos of at least 720×720 px if you list on Google Vacation Rentals

See photos in use on Lodgify website examples. Related: Lodgify SEO checklist, Lodgify website not getting bookings, and the Hospitable version, Hospitable photos: upload, replace and reorder.

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By Olivia Hart, who covers websites and photography for Direct Booking Academy. Written with AI assistance and reviewed by a human editor. Last verified: October 13, 2026.